Tuesday, December 1, 2009

Show Me the Beef!


Over the course of nine months, I have made an investment in learning about Social Media. Some hands on (I have a twitter account @tishpiper and Tweet for other concerns) and done some Facebook for a non-profit and chocolate company. Yet I have this nagging feeling that I am just plain too old to get it or, for that matter, be able to successfully engage with the new media. That nagging stems from some Tweetups and the general age group involved with SM.

But wait ... I have to admit that I learned how to use a slide rule before calculators were readily available, yet I still think I am viable in today's world of nanotechnology, device deluge and apps for this and that. Good technology is intuitive and I still possess the ability to think.

So what's the problem? Is the technology of today only understandable by those under 35 years of age? Or are we "older" folks are just getting aced out because of preconceived notions by youth and business that breeds "New is the only good"?

In one Social Media presentation, the speaker had a slide with "No Rules" as the basis for engagement and then gave example after example of how to play by the new rules. Even at my advanced age, I thought how ridiculous.

Really, you have to play the game better and with those who have more savvy and experience before I toss in my towel. Show me the beef! (For those old enough to remember.)


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